Teamwork makes the dreamwork!

Find out more about our fabulous team of experts:

Charlotte Wibberley

Chief Launch Strategist, Funnel Expert, FB Ads Specialist & our CEO

Charlotte is a Launch Strategist, Funnels Expert, FB Ads and Digital Marketing specialist and the brains behind CW, the Funnel Remedy and Funnel School.

She set up first her award-winning online business after leaving a long blue chip corporate career following the birth of her son in 2012.  She then went on to launch her automations and funnels consultancy, which supports 6 and 7 figure  online business owners with the strategy and implementation around automating their businesses, nurturing their audiences and making more sales.  She specialises in building evergreen sales funnels, membership funnels, online courses and building audiences.

She is a Certified Infusionsoft/Keap Partner and Facebook Ads Strategist and has won several awards (and been a finalist on many occasions) with regards to her work – most recently the prestigious Digital award at the Wearethecity Rising Stars Awards.

Fun fact: Not only can she juggle (yup, with real balls and stuff), but she also knows ALL the words to The Bangles Eternal Flame. Life skills right there!

Laura Weeden

Chief of Implementation

Laura Weeden started her own business in 2016. It’s been an amazing 5 years, where she has focused on business support and business operations. She adores helping businesses during their growth period and beyond, with team management, project management, social media support, strategy, admin support and technical support. Helping to create and support online courses, and programmes across multiple platforms. 

Laura provides a one stop shop as a creator, thinker, and doer supporting businesses to find and implement the best tools, systems to compliment and support their business.  

Fun fact: I have my 2nd brown belt in karate and was trained by the amazing British Karate campion, Wayne Otto


Charli Turner

Chief of Operations

As a previous Group Operations Manager Charli loves working with businesses to achieve THEIR goals – in her world there is no such thing as a challenge too big or too small! She focuses on getting the processes and systems in place to save time, money and headaches!

Her role as Business Development and Admin Assistant is to help get stuff done while hopefully making life a little bit easier for the rest of the team.

She’s based in Hertfordshire in the UK, on the doorstep to the countryside – perfect for walking her two pooches.

Fun fact: She once spent the day as Personal Assistant to Pamela Anderson.


Nina Gordon

Tech & Facebook Ads Manager

Nina Gordon specialises in digital marketing. She started her own business 5 years ago focussing on social media management, which progressed to sales and marketing in the online education sector. She loves supporting online businesses (or those looking to take their business online) and can help you grow your audience through FB and IG ads, organic social media and email marketing.

Nina helps our clients manage their online businesses as smoothly as possible with the best digital tools, systems and processes.

Fun fact: ever since she was a child she wanted nothing more than to be a primary school teacher. One year into her teaching degree at the age of 18 she quit as she hated it so much and vowed never to have children! (She now has 3 and has nothing but admiration for their teachers!)

Leah Matthews

Web & Graphic Design Guru

Leah Matthews is a digital and creative solutions specialist based in Essex, UK. After initially starting her business as a tech VA back in 2016, Leah soon transitioned her business to focus on building creative and digital solutions to clients and specializes in brand identity, website design, automation, sales funnels and business strategy.

She loves to work with soulful businesses, coaches, creatives and visionaries to create a purposeful and strategic digital presence that sees their business grow to new heights.

Fun fact: Leah previously trained as a professional dancer for 16 years and had dreams of being a choreographer when she was younger – she credits this to helping her achieve her creative flare today!

Emily Gardiner

Social Media Specialist & Brand Designer

Based in Rutland and having had a career in corporate marketing with brands such as Boots, Emily started her own brand and social media agency in 2019 and haven’t looked back. Creativity runs through her veins and she loves to inject that sparkle into businesses branding and social.

Fun fact: Emily travelled the world, loved it so much that she came home and quit her corporate job the next week to start her own business!

She is also a singer in a band 🙂